Company for Paper: Facebook
Guidelines for the paper:
I. Provide a brief introduction to your assigned company (e.g. what is its business,
in what market is it, how long has it been in business, etc.)
II. Apply each of Porter’s five forces to your assigned company, indicating the threat
level (e.g. high, moderate or low) and why you have made this assessment.
III. Do NOT make recommendations for addressing these threats; only provide your
assessment of the threats.
IV. Include a graphic of the Five Forces model that provides a bulleted synopsis of
your assessment for each of the five forces.
Criteria for the paper:
I. Minimum of four (4) pages, to maximum (5) five pages (not including Porter
Model illustration, title page, or reference page and any additional appendices).
II. APA style and formatting required. However, no abstract is required for this
III. Include a 1-page graphic of the Porter model illustrating your analysis
IV. Reference page and title page